Why we track Santa[]
For more than 50 years, NORAD and its predecessor, the Continental Air Defense Command (CONAD) have tracked Santa’s Christmas Eve flight.
The tradition began in 1955 after a Colorado Springs-based Sears Roebuck & Co. advertisement for children to call Santa misprinted the telephone number. Instead of reaching Santa, the phone number put kids through to the CONAD Commander-in-Chief's operations "hotline." The Director of Operations at the time, Colonel Harry Shoup, had his staff check the radar for indications of Santa making his way south from the North Pole. Children who called were given updates on his location, and a tradition was born.
In 1958, the governments of Canada and the United States created a bi-national air defense command for North America called the North American Aerospace Defense Command, also known as NORAD, which then took on the tradition of tracking Santa.
Since that time, NORAD men, women, family and friends have selflessly volunteered their time to personally respond to Christmas Eve phone calls and emails from children. In addition, we now track Santa using the internet. Last year, millions of people who wanted to know Santa's whereabouts visited the NORAD Tracks Santa website.
Finally, media from all over the world rely on NORAD as a trusted source to provide Christmas Eve updates on Santa's journey.
In Memory of Colonel (Retired) Harry Shoup, USAF[]
NORAD's First Santa Tracker September 29, 1917 - March 14, 2009
"I have the greatest admiration for Col. Shoup and found delight in his remarkable humor with taking the first-ever call regarding Santa’s whereabouts back in 1955. His kind and thoughtful gesture will forever be a legacy at NORAD, and with the millions of people around the world who follow the NORAD Tracks Santa program each year. Truly, forever in the minds of millions he will be fondly remembered as the "Santa Colonel" and his legend will live on forever."
Retired General Victor E. Renaurt, Jr., USAF
Former Commander, NORAD
Former Commander, USNORTHCOM